- Culture
- 03 Oct 23
"For those of you who bought gig tickets and ended up on a budget flight to Tenerife, I apologise..."
Leicester indie pop outfit Easy Life have alleged that they are being sued by EasyJet's holding company, EasyGroup, as their names are too alike.
“okay… never imagined having to do this but we’ve no choice but to address the situation we find ourselves in,” the band wrote on social media. “as some of you have already discovered, we are being sued, easy jet are suing us for being called easy life..."
"They're forcing us to change our name or take up a costly legal battle which we could never afford," the statement read.
“although we find this whole situation hilarious, we are virtually powerless against such a massive corporation..."
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The band — Murray Matravers, Oliver Cassidy, Sam Hewitt, Lewis Alexander Berry and Jordan Birtle — released their debut studio album Life's A Beach, to widespread acclaim.
Since then, Easy Life have gone from strength to strength, performing at Glastonbury's Pyramid Stage in 2022, and releasing their second album Maybe in Another Life…
Contacting the NME, EasyJet clarified that the legal dispute was being pursued by EasyGroup — a holding company registered in the Cayman Islands, and owned by the founder of the budget airline company, Sir Stelios Haji-Ioannou.
The company are planning to expand the "easy" brand beyond airline services; with intentions of entering the hospitality field, establishing supermarkets and providing financial services.
The group also have plans for a business under the name of EasyLife...
An EasyGroup spokesperson told NME: “Stelios and easyGroup founded and (now) own the right to the easy brand name."
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“Other companies (including EasyLife) pay annual royalties for its use as part of their business strategy. We cannot allow unauthorised third parties to simply use it free, gratis and for nothing. That would be very unfair.”
The EasyGroup have a page dedicated to "brand thieves" on their website, which condemns usage of the "easy" trade name as a means to disguise companies as EasyGroup subsidiaries.
"We've worked hard to establish our brand and I'm certain in no way have we ever affected their business," Easy Life stated.