This is that video where everything - buildings, people, cars, landscape – is depicted, literally, by the word that describes it. A pregnant woman goes into labour and she and her partner head off to get a ‘taxi’ to take them to the ‘hospital’. They ride through a city made of words (and ‘veryveryveryverylong-stretch limos’) until they are stopped by the police and escorted to hospital, where she has the baby.

In terms of the concept, the idea of it, it’s just a quantum leap forward. And the result is hilarious.